The Museum of Hoaxes
hoax archive hoax archive hoax archive hoax archive hoax archive
 
Princess Caraboo, servant girl who became a princess, 1817
The Great New York Zoo Escape Hoax, 1874
Tube of liquor hidden in prohibition-era boot, 1920s
Script of Casablanca rejected, 1982
Paul Krassner's Stereophonic Hoax, 1960
Brief History of Triple-Decker Buses
The Man-Eating Tree of Madagascar Hoax, 1874
The boy with the golden tooth, 1593
The Cradle of the Deep, a literary hoax, 1929
Actress who claimed she was kidnapped by puritans, 1950
Mid-Island Fish
Keyspan Energy Corp ran an ad in Newsday in which it used this picture (apparently of Long Island fishmongers) to express its commitment to the people of Long Island. The concept was that local businesses should rely on a local company for their electricity. But astute readers soon noticed that the fishmongers were holding up King Salmon, a species found only in the Pacific.

When challenged, Keyspan admitted it had used a stock photo of fishmongers standing in Seattle's Pike Place Market (nowhere near Long Island). It had digitally inserted the words "Mid-Island Fish" onto their aprons. Keyspan subsequently reshot the ad using the owner of a local Long Island fish store. The new ad read, "Want to meet a real fish company?"

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All text Copyright © 2014 by Alex Boese, except where otherwise indicated. All rights reserved.