The Museum of Hoaxes
hoax archive hoax archive hoax archive hoax archive hoax archive
 
Tourist Guy 9/11 Hoax, Sep 2001
Bizarre pictographs of Emmanuel Domenech, 1860
Can a bar of soap between your sheets ease muscle cramps?
Swiss peasants harvest spaghetti from trees, 1957
The disumbrationist art hoax, 1924
Monkeys pick cotton, a 19th-century urban legend
Paul Krassner's Stereophonic Hoax, 1960
The Great Wall of China Hoax, 1899
Samsung invents the on/off switch
September Morn, the painting that shocked the censor, 1913
Mid-Island Fish
Keyspan Energy Corp ran an ad in Newsday in which it used this picture (apparently of Long Island fishmongers) to express its commitment to the people of Long Island. The concept was that local businesses should rely on a local company for their electricity. But astute readers soon noticed that the fishmongers were holding up King Salmon, a species found only in the Pacific.

When challenged, Keyspan admitted it had used a stock photo of fishmongers standing in Seattle's Pike Place Market (nowhere near Long Island). It had digitally inserted the words "Mid-Island Fish" onto their aprons. Keyspan subsequently reshot the ad using the owner of a local Long Island fish store. The new ad read, "Want to meet a real fish company?"

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All text Copyright © 2014 by Alex Boese, except where otherwise indicated. All rights reserved.