About the Museum of Hoaxes
The Museum of Hoaxes is dedicated to promoting knowledge about hoaxes. (Click here for opening hours, etc.) On our blog we post about whatever dubious-sounding claims come across our path on a day-by-day basis. In our archives we have hundreds of articles about the most fascinating and notorious deceptions throughout history, from the middle ages to the present.
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Kidsbeer
I suppose it's no worse than candy cigarettes, or Shirley Temples, but it just seems kind of weird. It's 'Kidsbeer', now being sold in Japan. It looks like beer, but it's not. It's really just a yellow-colored cola beverage that comes in a brown bottle. So kids can drink it and pretend to be beer-guzzling adults. It's marketed with the slogan: "Even kids cannot stand life unless they have a drink."