The Museum of Hoaxes
hoax archive hoax archive hoax archive hoax archive hoax archive
 
Script of Casablanca rejected, 1982
Sober Sue, the woman who never smiled, 1907
The Sandpaper Test, 1960
The worms inside your face
Brief History of Triple-Decker Buses
The Great Electric Sugar Swindle, 1884
The Nazi Air Marker Hoax, 1942
Dead Body of Loch Ness Monster Found, 1972
Swiss peasants harvest spaghetti from trees, 1957
Princess Caraboo, servant girl who became a princess, 1817
Santa’s Identity Revealed
Currently trending online is this set of pictures showing a chocolate rabbit inside a St. Nicholas wrapper. The photos are accompanied by captions such as "Santa's identity revealed" or "an unexpected plot twist":


Is this a case of a chocolate manufacturer repackaging chocolate Easter bunnies for the Christmas market? No. The images actually come from a Dutch ad campaign designed to promote awareness of Alzheimer's disease.

The original ad includes a third image showing the chocolate rabbit more fully unwrapped, revealing a message that says "Alzheimer's patients are coping with this feeling daily." Or, in the original Dutch, "Met dit gevoel hebben Alzheimerpatienten dagelijks te kampen."

The ad was created by the ad agency N=5 for the client Alzheimer Nederland. [Links: versereclame.nl, gutewerbung.net]



Categories: Advertising, Photos/Videos
Posted by The Curator on Sun Dec 22, 2013
Comments (0)
There are no comments yet for this post.



Smileys






Note: By becoming a member you can bypass the captchas, and also post in the Hoax Forum. But because the automated member registration process was being overwhelmed by spammers, we're now forced to sign-up new members by request only. Email "curator at museumofhoaxes.com" if you'd like to be a member. Or use our Contact Form.
All text Copyright © 2014 by Alex Boese, except where otherwise indicated. All rights reserved.