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About the Museum
The Museum of Hoaxes is dedicated to promoting knowledge about hoaxes. (Click here for opening hours, etc.) On our blog we post about dubious- sounding claims, and whatever else strikes our fancy. The site is also home to the Hoaxipedia (the museum's online encyclopedia of hoaxes), the Hoax Forum, and the Top 100 April Fools' Day Hoaxes.
The museum was created in 1997 by Alex Boese. He's assisted by a staff of deputy curators and docents. Alex is the author of three books, most recently Elephants on Acid: And Other Bizarre Experiments (which has nothing to do with hoaxes). Check out the list of the Top 20 Most Bizarre Experiments of All Time for a preview.
The Museum of Hoaxes is dedicated to promoting knowledge about hoaxes. (Click here for opening hours, etc.) On our blog we post about dubious- sounding claims, and whatever else strikes our fancy. The site is also home to the Hoaxipedia (the museum's online encyclopedia of hoaxes), the Hoax Forum, and the Top 100 April Fools' Day Hoaxes.
The museum was created in 1997 by Alex Boese. He's assisted by a staff of deputy curators and docents. Alex is the author of three books, most recently Elephants on Acid: And Other Bizarre Experiments (which has nothing to do with hoaxes). Check out the list of the Top 20 Most Bizarre Experiments of All Time for a preview.Prankplace.com
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The Frosties Kid Is Dead
Status: Urban Legend
A recent ad for Kellogg's Frosted Flakes shows a blond-haired kid dancing around singing "They're going to taste great!" I think this is a British ad. At least, I've never seen it here in America. And all the references to it I've found occur in the British press. For instance, David Whitehouse writes in the Guardian: Pity the poor Kellogg's marketing department... all they wanted to do was make an advert in which a chirpy young scamp would skip his way through the streets of a suburban town attracting other children like a Pied Piper with a silly ditty about his breakfast. So, they set out to hire an angelic young choirboy with a voice so beautiful it could shatter the beaks of songbirds. Then disaster struck. It appears that, on the way to the shoot, this choirboy's balls dropped with quite monstrous results. They wanted Aled Jones, but they got Mick Jones. And what we're left with is a jingle being sung by a boy at the exact moment his voice breaks, in a tone so monotonous it appears to be operating at a frequency which toys with people's bowels. It is, quite simply, the worst soundtrack to an advertisement ever. His voice is so oppressively dull that prolonged listening is like having every orifice systematically packed full of wet bread by a politician with no facial features.
Evidently this is the kind of ad that people love to hate. And this dislike has inspired a rumor that the kid in the ad is dead. (Google 'Frosties Kid' and you pull up page after page of rumors of his death.) There are two versions of the rumor:1) That the kid committed suicide on account of the bullying he received since the ad aired.
2) That the kid was a cancer patient whose dying wish was to star in a Frosties ad.
I don't know who the Frosties Kid is in real life. So I can't prove that he's alive. But there's absolutely no evidence to support the claim that he's dead. Plus, the 'Frosties Kid Is Dead' rumor seems to be a new variation of the 'Death of Little Mikey' rumor (which alleged that Mikey, of the Life Cereal commercials, died after eating Pop Rocks). So I think it's safe to assume that the Frosties Kid is still alive. (Thanks to Dave Tolomy for telling me about the rumor.)
Update: As Dead-Eric noted in the comments, Scott Mills of BBC Radio 1 recently discussed the 'Frosties Kid Is Dead' rumor on his show. Mills received the following official statement from Kelloggs about the rumor:
"The current advertisement has been well received by the vast majority of our customers. We would also like to take this opportunity to confirm that the lead boy within the advertisement is well and continues to live in his native South Africa."
You can listen to an mp3 clip of this portion of the Scott Mills show here.
Posted By: Alex | Date: Thu Jul 06, 2006 | Permalink |
Total Comments: 93
Category: Advertising, Death, Urban Legends
Category: Advertising, Death, Urban Legends
Listed in chronological order. Newest comments at the end.
Page 1 of 5 pages 1 2 3 > Last »
I didn't find his singing that bad at all. The Guardian seems to think that his singing is very dull, but the only singers I find dull are the perfect voices of major pop singers, who all sound exactly the same, largely due to the fact that their voices have all been run through the same computers. The best singers all have distincive voices, which are often not "perfect". I'm not suggesting that the "Frosties Kid" is a good singer, but he certainly is neither as bad nor as dull as the Guardian claims.
Posted by Dano on Thu Jul 06, 2006 at 09:09 PMI've never seen this ad in Britain, but I probably watch the wrong TV channels and anyway I mentally zone out during commercial breaks. The only Frosties ads I recall seeing have a cartoon tiger roaring "They'rrrrre Grrrreat!". Guess I'm just getting old. Maybe the kid was so irritating that the rumour was wishful thinking.
Posted by Louise in London on Thu Jul 06, 2006 at 10:25 PMBBC Radio 1, ran this story a while back on the Scott Miles Show, they received a statement from Kelloggs saying the Frosties Kid is alive and still living in South Africa.
NB:
An other variation was that his family killed out of embarassment.
Posted by Dead-Eric in UK on Fri Jul 07, 2006 at 04:41 AMNB:
An other variation was that his family killed out of embarassment.
Posted by Sakano in Ohio on Fri Jul 07, 2006 at 06:16 AM
Oops, I totally missed the youtube link in the article! Sorry, Alex.
Posted by Sakano in Ohio on Fri Jul 07, 2006 at 06:19 AMwell his voice is annoying, but still ok...
it's rather the song that makes me nuts, just listen to it 3 times and you feel so angry!!
Posted by frank in lux on Fri Jul 07, 2006 at 07:09 AMit's rather the song that makes me nuts, just listen to it 3 times and you feel so angry!!
I see othing wrong with the kid's voice, really. He may not have a singing career ahead of him, but he sounds like a fairly normal (normal in the sense of being imperfect, not that all the people I know sound exactly like him) kid. It's an annoying song, but that's not his fault. Honestly, three year olds could write better lyrics.
Posted by Dracul on Fri Jul 07, 2006 at 12:40 PMActually he's blond and has straight teeth, so he can be moulded into a famous pop star yet! Plus, he's allready been trained to sing songs with repetitive tunes and words that have to be twisted unbelieveably in order to fit the rhyme scheme. Pie-rate. Oh god no. Add a couple "baby"s and "you're so hot"s with the existing lyrics, and you've got yourself a hit! And that's only pop music! Imagine what we could do if we turned this into a rap!
Posted by Dracul on Fri Jul 07, 2006 at 03:52 PMI guess by now a lot of people have "died after eating Pop Rocks." As far as I know, though, none of them died BECAUSE they ate Pop Rocks.
Posted by Big Gary in Paradise, Texas on Fri Jul 07, 2006 at 04:45 PMI hate, hate, hate this advertisement. The song grates on me, the prancing makes me want to punch him, and the lyrics, as Dracul says, could be improved upon by a three year old. Plus, and I know I'm pedantic, when he sings about 'the sound of Frosties hitting your plate' it drives me insane.
*takes a deep breath*
YMMV, of course.
Despite all this, I wouldn't wish him dead.
Posted by Boo in The Land of the Haggii... on Sat Jul 08, 2006 at 02:08 PM*takes a deep breath*
YMMV, of course.
Despite all this, I wouldn't wish him dead.
"His voice is so oppressively dull that prolonged listening is like having every orifice systematically packed full of wet bread by a politician with no facial features."
Okay, I can't even lie. Regardless of it's inaccuracy, that's just effin' funny.
Posted by EJWise in Madison, WI on Sat Jul 08, 2006 at 02:12 PM Okay, I can't even lie. Regardless of it's inaccuracy, that's just effin' funny.
And furthermore, I am happy to say that even after having heard the little angel sing, my orifices do remain essentially breadless.
Posted by EJWise in Madison, WI on Sat Jul 08, 2006 at 02:14 PMBy the way, MythBusters proved that you can't die after eating Pop Rocks and pop. They expanded the pig's stomach (just a stomach, no pig) quite a bit, which was kinda cool in a gross way, but no bursting stomach - hence no death.
Posted by Seamyst on Sat Jul 08, 2006 at 05:11 PMTo add more to the wierd rumours of the Frosties Kid apparently he is not real and is nothing more than a CGI character.
The article stating this fact is with the following link
http://frosties.i8.com/
I found this link from the following forums http://forum.officialnintendomagazine.co.uk/viewtopic.php?t=17442&highlight=
So now I'm wondering if the kid is real if he actually lives in South Africa, if he is dead and if he is a CGI character so I wonder if we will ever learn about him at all.
Posted by Anto103 in Ireland on Sun Jul 09, 2006 at 08:08 AMThe article stating this fact is with the following link
http://frosties.i8.com/
I found this link from the following forums http://forum.officialnintendomagazine.co.uk/viewtopic.php?t=17442&highlight=
So now I'm wondering if the kid is real if he actually lives in South Africa, if he is dead and if he is a CGI character so I wonder if we will ever learn about him at all.
I sincerely doubt that the kid is CGI. Even the most realistic CGI has a certain quality to it which gives it away. Not that I'm saying it won't become more realistic as time goes on, but I have yet to see a CGI character look THAT real. And if I did, I would expect it in an expensive movie, not a Frosties ad. What would having a super-realistic CGI kid benefit them anyway? It would probably cost more than hiring a real kid... And you would think that if it was a fake kid, Frosties would brag about their commercial saying "Oh, it was expensive but we thought having a computer rendered kid would" blah blah blah. It wouldn't pass up on the opportunity to talk about it.
Posted by Sakano in Ohio on Sun Jul 09, 2006 at 08:20 AMI heard he hung himself then i heard he was being bullied and he jumped of a building then i heard he was alive n south africa. He was really really reeeeaaaaaallllllllyyyyy annoying but why bully somebody over that. Think of the money he made. I mean i i would probally do it if i got paid - only if i got paid a lot. Hopefully hes alive but his parents should go on the radio and tell everybody the real story to stop all these crazy rumors. Jen
Posted by Jen on Sun Jul 09, 2006 at 10:05 AMWe have a similar story in Australia about the milky bar kid.
we had a few ads, with a blond boy who was replaced with an animated charictor.
the story is the boy had died, and had the sole contract for being the milky bar kid.
unlikely, as no advertising company would give a growing boy a permanant spot as a child actor.
Posted by D in Australia on Sun Jul 09, 2006 at 02:01 PMwe had a few ads, with a blond boy who was replaced with an animated charictor.
the story is the boy had died, and had the sole contract for being the milky bar kid.
unlikely, as no advertising company would give a growing boy a permanant spot as a child actor.
:( i hape the frosties kid is still alvie and i wanna know who started the rumour please leave ure answers is the frosties kid really dead??
Posted by bob on Mon Jul 10, 2006 at 07:15 AMThat advert has to be the most irratating advert ever, but that rumer is just out of order, i hope its not true, noone deserves a rumer like that even if it is true 
Posted by Ki-Chi-Mi in Andromeda on Mon Jul 10, 2006 at 08:18 AMi fink ur all snide cuz i dont fink es got a bad voice n if that is a fukin rumour is true i fink its jus snide coz hu eva made it up is just mean n sad n needs 2 get a lyf :(
Posted by lottie in manchester on Mon Jul 10, 2006 at 12:59 PMPage 1 of 5 pages 1 2 3 > Last »