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The Museum of Hoaxes is dedicated to promoting knowledge about hoaxes. (Click here for opening hours, etc.) On our blog we post about dubious- sounding claims, and whatever else strikes our fancy. The site is also home to the Hoax Photo Database, the Hoax Forum, and the Hoaxipedia.

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RUDE ROVER
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FARTING SANTA
Go ahead and pull his finger!

Hidden Messages in Water
I got an email from Enio asking me: I would like to know your opinion about Masaru Emoto's "Crystal Water Photos".

First, some background. Masaru Emoto's book The Hidden Messages in Water is currently #66 in sales rank on Amazon. That means A LOT of people are buying it. Here's the blurb from the cover that pretty much explains what Masaru Emoto and his crystal water photos are all about:

The Hidden Messages in Water is an eye-opening theory showing how water is deeply connected to people's individual and collective consciousness. Drawing from his own research, scientific researcher, healer, and popular lecturer Dr. Masaru Emoto describes the ability of water to absorb, hold, and even retransmit human feelings and emotions. Using high-speed photography, he found that crystals formed in frozen water reveal changes when specific, concentrated thoughts are directed toward it. Music, visual images, words written on paper, and photographs also have an impact on the crystal structure. Emoto theorizes that since water has the ability to receive a wide range of frequencies, it can also reflect the universe in this manner. He found that water from clear springs and water exposed to loving words shows brilliant, complex, and colorful snowflake patterns, while polluted water and water exposed to negative thoughts forms incomplete, asymmetrical patterns with dull colors. Emoto believes that since people are 70 percent water, and the Earth is 70 percent water, we can heal our planet and ourselves by consciously expressing love and goodwill.

What do I think of this theory? Well, at the risk of giving off a lot of negative energy that's going to make a whole bunch of water crystals get all bent out of shape, I think it's complete baloney. But then, I'm not very 'open minded' about things like this. So I would think that.
(but I have to add: since when has the earth been 70 percent water? Do they mean the surface of the earth? That might make sense. But the earth itself ain't 70 percent water)
Posted By: Alex | Date: Tue Apr 05, 2005 | Permalink | Total Comments: 108
Category: Photos/Videos, Science
Comments
Listed in chronological order. Newest comments at the end.
Page 1 of 6 pages  1 2 3 >  Last »
there was a brief segment in the movie "what the !@#$%& do we know" about emoto. boy was i disappointed when i went to see that movie and i realized that many of the people in it were fruitcakes. jz knight?? are you serious?

then there was the guy who had this odd mannerism of having to pause while he was talking in order to swallow his saliva. very odd.

i thought it had potential but it ended up being about that deaf girl dancing at a wedding.

it was like deer hunter, when you're saying "is this wedding scene ever going to end?"
Posted by flender penderton  on  Tue Apr 05, 2005  at  10:30 PM
I wondered why there was a link to "What the ..." on this guy's website.

The whole changing ice crystals by the power of thought and capturing it with high speed cameras? Hmmm...what's stopping him from taking a photo of an ice crystal with a regular camera? It's not as if he's trying to photograph the actual change, is he?
Posted by Smerk  in  to mischief  on  Tue Apr 05, 2005  at  10:38 PM
From Dr. Strangelove

Ripper: Mandrake?
Mandrake: Yes, Jack?
Ripper: Have you ever seen a Commie drink a glass of water?
Mandrake: Well, I can't say I have.
Ripper: Vodka, that's what they drink, isn't it? Never water?
Mandrake: Well, I-I believe that's what they drink, Jack, yes.
Ripper: On no account will a Commie ever drink water, and not without good reason.
Mandrake: Oh, eh, yes. I, uhm, can't quite see what you're getting at, Jack.
Ripper: Water, that's what I'm getting at, water. Mandrake, water is the source of all life. Seven-tenths of this earth's surface is water. Why, do you realize that seventy percent of you is water?
Mandrake: Uh, uh, Good Lord!
Ripper: And as human beings, you and I need fresh, pure water to replenish our precious bodily fluids.
Mandrake: Yes. (he begins to chuckle nervously)
Ripper: Are you beginning to understand?
Mandrake: Yes. (more laughter)
Ripper: Mandrake. Mandrake, have you never wondered why I drink only distilled water, or rain water, and only pure-grain alcohol?
Mandrake: Well, it did occur to me, Jack, yes.
Ripper: Have you ever heard of a thing called fluoridation. Fluoridation of water?
Mandrake: Uh? Yes, I-I have heard of that, Jack, yes. Yes.
Ripper: Well, do you know what it is?
Mandrake: No, no I don't know what it is, no.
Ripper: Do you realize that fluoridation is the most monstrously conceived and dangerous Communist plot we have ever had to face?
Posted by ProjectMayhem  in  Madison, WI  on  Tue Apr 05, 2005  at  10:50 PM
Gosh - Coca-Cola went through all that trouble trying to turn tap water into wine (or at least 'Dasani') using 'reverse osmosis'; Penta spent millions on developing (or at least marketing) its 'ultra-purified, restructured "micro-water"'... and IN ALL THAT TIME they never worked out that it's not pseudoscience that sells water - it's mysticism!

Maybe McDonald's can step into the market niche - McDonald's Happy Water:)
Posted by Paul in Prague  in  errr...  on  Tue Apr 05, 2005  at  10:56 PM
They already do here! Well, maybe not Happy water, but Macca's do sell bottled water - part of their "healthy" menu...

Otherwise, ask for a coke, and you get a cup full of ice, with a drop of coke in it... smile
Posted by Smerk  in  to mischief  on  Tue Apr 05, 2005  at  11:07 PM
I'm sure they do, Smerk - but do they have lots of people sitting round the vats at the processing plant thinking happy thoughts at it first?
Posted by Paul in Prague  in  errr...  on  Tue Apr 05, 2005  at  11:08 PM
I dread to think what they do while sitting round the vats at the processing plant... gulp
Posted by Smerk  in  to mischief  on  Tue Apr 05, 2005  at  11:16 PM
I can just picture thirty guys sitting around "thinking happy thoughts". Aaaaugh!

Paul and Smerk, ya just caused part of my brain to stop functioning.

Like I can afford to lose much more...

LOL
Posted by Rod  in  the land of smarties.  on  Tue Apr 05, 2005  at  11:33 PM
Just in case anyone here thinks that this fruitcake's theories hold any water (pun intended), you should know that he also thinks that all you have to do to "change" water is stick a piece of tape on which is written a word like "happy" or "sad" on the side of the glass it's in and PRESTO! Words have "vibrations"...or something. Yes, seriously.

Go to randi.org if you want to know more about this utter nonsense. Use Goofball's name as a keyword; that ought to get you some thought-provoking stuff.

Remember this idiocy the next time someone starts to talk about the "sophistication" of today's populace.
Posted by Cranky Media Guy  on  Wed Apr 06, 2005  at  12:11 AM
I too, Alex, belive this is a load of crap, but a very easy way to feed on money of rich people with nothing better to do with their lives. "Words written on paper?" come on now.
Posted by X  on  Wed Apr 06, 2005  at  05:49 AM
Honestly, I thought society was supposed to be moving forward. It seems like we have reverted to the dark ages. But wait? Was water happy back then? Or was it ugly looking with bad thoughts?
Posted by Nettie  in  Perth, Western Australia  on  Wed Apr 06, 2005  at  06:22 AM
Yes, Water was much happier in The Dark Ages... as a matter of fact, if you listen closely to the "Greatest Hits of The Spanish Inquisition" album, you can occasionally hear Water giggling and laughing in the background. Happier, but perverse
Posted by Hairy Houdini  on  Wed Apr 06, 2005  at  06:42 AM
I haven't played that one for a while since the 'Magna Carter in C-' has been on my fav list. I must remember to pull it out and have a listen soon.
Posted by Nettie  in  Perth, Western Australia  on  Wed Apr 06, 2005  at  07:09 AM
He could prove his "theory" the same way most theories are proven. By being able to repeat his "findings" and by it being repeatable by other testers. So if anyone thinks, or writes (whatever), the word happy and then photographs the water crystal... all the "happy" crystals should look the same right? As we all know, this won't happen. But it might be a good way to de-bunk this crap and get this nonsense removed from circulation.
Posted by Mark-N-Isa  in  Midwest USA  on  Wed Apr 06, 2005  at  01:36 PM
It's well-known that water thinks and feels.
That's why it's unethical to drink water. downer
Posted by Big Gary C  in  Dallas, Texas  on  Wed Apr 06, 2005  at  02:23 PM
Sometimes cutting edge new information can be hard to believe (especially for the common masses, let them eat Genetically Modified Cake and Kraft products) and weakly dismissed without any further research. Now this is not all very scientific (what to expect in a country that bottoms list of education among industrialized of the world). as a Science Teacher with many geeky years spent as a Chemistry and Biology, this possibly merits more than this obviously high intelligence heckling. Back in the day, sure the world was flat and the center of the universe and yes there was Santa Claus, we are in a new age today. In this new age, a post modern renaissance in which of whole of human knowledge doubles in less than a year floods an unsuspecting and not ready world. Could you in your infinite wisdom have possibly missed something? Certainly this water is cheaper than other methods. Trying it ones self is the best way to find the truth. Distilled water is the best start.

Quote of the Month

my parents used to say to me, ''Tom, finish your dinner -- people in China are starving.'' But after sailing to the edges of the world for a year, I am now telling my own daughters, ''Girls, finish your homework -- people in China and India are starving for your jobs.''
Posted by the Skeptic  on  Wed Apr 06, 2005  at  02:43 PM
If you're happy and you're water, give good vibes (3X)... If you're happy and you're water, send Hairy a quarter, if you're happy and you're water give good vibes... Everybody:
Posted by Hairy Houdini  on  Wed Apr 06, 2005  at  02:53 PM
Sorry- Only repeat the first line twice... can't hold my happy water. Mistakes were made. I blame the CIA
Posted by Hairy Houdini  on  Wed Apr 06, 2005  at  02:56 PM
The Skeptic said:

"Sometimes cutting edge new information can be hard to believe (especially for the common masses, let them eat Genetically Modified Cake and Kraft products) and weakly dismissed without any further research."

Am I to understand, Skeptic, that you BELIEVE that this nonsense is possible? You say that you are a science teacher, yes? And you think that water, a chemical compound with no sensory capabilities, can respond to words written on a piece of tape attached to the side of the glass it's in???

There's just no use in fighting it anymore. We're all doomed as a species.
Posted by Cranky Media Guy  on  Thu Apr 07, 2005  at  12:12 AM
I made bubbles in my bath last night, and when they surfaced, they told me what I had for lunch yesterday. I think it's real.
Posted by booch  on  Thu Apr 07, 2005  at  08:36 AM
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