The Museum of Hoaxes
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Brief History of Triple-Decker Buses
Can a bar of soap between your sheets ease muscle cramps?
Lord Gordon-Gordon, robber of the robber barons, 1871
Monkeys pick cotton, a 19th-century urban legend
Female thieves hide money in their bras, 1950
The most sacred relic: the Holy Foreskin, circa 800 AD
The Hoaxing Hitchhiker, 1941
The Society for Indecency to Naked Animals, 1959
Pierre Brassau, Monkey Artist, 1964
Did Paul McCartney die on Nov. 9, 1966?
The Vanishing Belly Button, 1964
In February 1964, Scandinavian Airlines placed an advertisement in newspapers and magazines throughout America. It featured a bikini-clad blonde model posing on a rock above the caption "What to show your wife in Scandinavia."


The image above shows the ad as it appeared in most publications. However, the version (below) that appeared in the Los Angeles Times had one detail altered. The editors of the Times, in order to "conform to regulations," removed her belly button.


Los Angeles Times, February 10, 1964

Links and References
Los Angeles Times. (Feb 10, 1964).
Out, Damned Spot! (Mar 6, 1964). Time.


All text Copyright © 2014 by Alex Boese, except where otherwise indicated. All rights reserved.