Dan Baca, a 29-year-old network engineer, was going about his life, minding his own business, when suddenly people began staring at him. He noticed it first while he was standing at the busstop in the morning. Crowds of people were gathering, looking at him, whispering to each other. It happened a few days in a row. Finally he confronted them. Why, he demanded to know, was everyone staring at him? The reason, they told him, was that he was an internet celebrity.

On May 11, 2001 Dan's picture had been posted on a local internet portal, San Francisco's craigslist.org, in the 'Missed Connections' forum. The picture's caption read, "Gorgeous Guy @ 4th and Market at the MUNI/Amtrak Bus Stop (Mon-Fri)." The person who had posted the message talked about how she wanted to meet this guy, but she didn't know his name. She was hoping he would see her message and contact her. More→

The website IBuyStrays.com appeared online in late December 2007 and quickly achieved notoriety. The site purported to represent a business that bought unwanted pets and stray animals and resold them to research labs for animal experimentation. More→