About the Museum
The Museum of Hoaxes is dedicated to promoting knowledge about hoaxes. (Click here for opening hours, etc.) On our blog we post about dubious- sounding claims, and whatever else strikes our fancy. The site is also home to the Hoaxipedia (the museum's online encyclopedia of hoaxes), and the Hoax Forum.

The museum was created in 1997 by Alex Boese. He's assisted by a staff of deputy curators and docents. Alex is the author of three books, most recently Elephants on Acid: And Other Bizarre Experiments (which has nothing to do with hoaxes). Check out the list of the Top 20 Most Bizarre Experiments of All Time for a preview.



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#72: Miller Lites
In 2000 Miller Beer announced that it had struck an agreement with the town of Marfa, Texas to become the exclusive sponsor of the phenomenon known as the Marfa Mystery Lights. These are spherical lights which appear south of the town each evening, seeming to bounce around in the sky. They're variously rumored to be caused by ghosts, swamp gas, or uranium (though they're probably caused by the headlights from the nearby highway). Miller announced that under the terms of the agreement the Marfa Lights would be renamed the Miller Lites. The local paper, which was in on the joke, printed the news on its front page.

Comments
Listed in chronological order. Newest comments at the end.
Page 1 of 1 pages
The Marfa Lights are most assuredly not headlights from passing cars. They were documented decades before cars were available and are seen even when there aren't any cars on the highway.

Here's a great summary of their history and the present theory on their cause.

http://www.tsha.utexas.edu/handbook/online/articles/view/MM/lxm1.html
Posted by St. Murse  on  Thu Mar 31, 2005  at  10:19 PM
I have no idea what they are, but I have been to Marfa and have seen said lights. That part, at least, is not an April Fool's joke, although giving naming rights to Miller is pretty clever.
Posted by Jeff  on  Tue Apr 01, 2008  at  06:29 PM
Page 1 of 1 pages

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